TIME TO RODEO
Cowboys of Color News & Updates
OUR BELOVED RODEO ANNOUNCER OF 30 YEARS KEVIN WOODSON DIED IN JULY 2025
The Voice of OUR Rodeo
For 30 years, he called the show,
With a voice the cowboys came to know.
He lit up crowds, made young ones grin,
Told every rider, “You’re born to win.”
He spoke of Black cowboys, proud and true,
Taught us things we never knew.
If you came unsure, you’d leave with pride
’Cause his voice rode right there by your side.
Now the mic is quiet, the chutes stand still,
But his echo rides the wind and will.
He may be gone, but his spirit still rides free,
At every rodeo, in you and me.
Charles Flores
Kevin Woodson (1956-2025)
Bullfighter / Cowboys of Color Rodeo Announcer
Kevin Woodson always had a passion for horses. He attended his first rodeo at age 2, and fell in love with rodeo and rodeo clowns. After excelling in baseball, football and hockey, he attained his goal of becoming a rodeo bullfighter. He teamed up with fellow bullfighter Maurice File, and the two were the featured “life savers” for the Saturday night bull riding being paid a paltry 50 cents per bull. The pay got better as he earned his way to open and pro-sanctioned rodeos in Missouri, Illinois, Tennessee, and Georgia. His other passion was music (all kinds) and his day job was working as a radio broadcaster, producer and on-air talent. For 30 years, he was the voice of the Cowboys of Color Rodeo Tour, that highlights the best in amateur ethnic rodeo stars and shares the contributions diverse cultures made to the American Wild West while teaching people to ride horses.
Kevin Woodson, extraordinary girl's dad, rodeo announcer, fount of Western & rodeo history.
The New Blue Collar continues it's partnership with the Cowboys of Color Rodeo—the largest multicultural rodeo in the world.
Together they'll use their platforms to educate further and bring awareness to the multicultural history of the American Cowboy through products, apparel, content, and experiences.
In celebration of the organization's founder Cleo Hearn, The New Blue Collar and Cowboys of Color Rodeo, released a graphic t-shirt.
A portion of the proceeds will go towards educational programs within the Cowboys of Color Rodeo Organization.
FOUNDER CLEO HEARN
2022 Inductee
Rodeo Hall of Fame
National Cowboy & Western Heritage Museum
Rodeo will always be a part of my life. If I ever become too old to rope, I’ll continue spreading the message of: the forgotten cowboy, the need for understanding other cultures, and working together to build dreams, everywhere I can.
THE GALLERY
MEDIA
RODEO TALENT
SPEAKING
PRESS INQUIRY
RODEO SCHEDULE
January 20, 2025 2 pm
MLK Cowboys of Color Rodeo
Fort Worth Stock Show and Rodeo
Fort Worth, Texas
https://www.FWSSR.com
January 31, 2025-February 16, 2025
Opening Night Q&A with Cowboys of Color
SHANE
Dallas Theater Center
https://dallastheatercenter.org/shows/shane/
February 28, 2025 4 pm to 8 pm
Cleo Hearn Day Celebration
Lancaster Museum/Visitor's Center
Lancaster, Texas
Cowboys of Color Picnic
Cedar Hill State Park
July 26, 2025 6:30 pm
Texas Black Invitational Rodeo
African American Museum Dallas
Fair Park Coliseum
Dallas, Texas
https://www.fairparkdallas.com/events/buy-tickets
We'll See You
At The Rodeo!
Contact Us Today
"I believe to be happy in life you need three things: something to love, something to do, and something to look forward to. Rodeo has filled those needs for me and my family."
Cleo Hearn
Copyright 2025 , all rights reserved.