The Cowboys of Color Rodeo is the living dream of Cleo Hearn, a member of the Professional Rodeo Cowboy Association since 1959, he began producing rodeos in 1971. In 1995, he changed the name from the Texas Black Rodeo to Cowboys of Color Rodeo to be inclusive of other cultures. The rodeo was designed to "educate while it entertains," and highlights diverse cultural contributions that many history books fail to mention. The Cowboys of Color Rodeo is also a training ground for the Professional Rodeo Cowboy Association (PRCA) and features over 200 culturally diverse cowboys and cowgirls of all colors competing for cash prizes.

The rodeo offers traditional competition in bull ridin', bareback bronc bustin', calf ropin', steer wrestlin' and ladies barrel racin', along with 16 and under junior breakaway calf ropin' and junior barrel racin'. Our hope is that some of our younger contestants go on to the professional level after their high school and college rodeo careers.

Historical facts and cultural entertainment are provided between the rodeo events to educate the audience about a history they may never have heard. Cowboys of Color Rodeos bring diverse cultures (contestants and audience) together to celebrate our collective American Western heritage.